Draft National Tourism Policy 2022 12 th

6. 
Wild Life/ Eco Tourism
India has ecological hotspots, which are rich in flora and fauna. A calibrated and 
meaningful approach can help in preserving these areas with the visitors acting as a 
check against illegal activities. A proactive, responsible approach providing controlled 
access to these areas after carefully ascertaining carrying capacity within an eco-friendly 
framework can augment incomes in the poorest parts of the country and also help the 
cause of preserving wild life and plant life.
7. 
Yoga
As a science that seeks to keep the body, mind and soul in concert, Yoga is India’s gift to 
the world. United Nation has declared 21
st
June as World Yoga Day. India will 
aggressively market Yoga, which has the potential to draw in significant number of long 
stay travellers. The Ministry of Tourism will work with the States to connect Yoga 

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institutions with tourism market by adapting them suitably in terms of language 
orientation, physical infrastructure and ability to handle visitors. India will be established 
as the land of Yoga, leveraging the growing global interest. 
8. 
Ayurveda / Holistic Health Systems / Wellness 
The ancient science of Ayurveda seeks to maintain a balance amongst the different 
elements in the body to maintain good health. Entirely holistic in its approach, it has 
emerged as the answer to lifestyle issues that ail modern living through its detoxification 
and maintenance regimens. There is increasing consumer demand for wellness services 
and products the world over. India will develop Ayurvedic centres, create a talent pool 
of practitioners and standardize the products, processes and infrastructure to build a 
robust product offering. Other indigenous holistic health care systems will also be 
similarly promoted.