Aim of the activity
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Stages of the lesson
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Teacher centered/
Learner centered
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Learning styles
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Mode of interaction
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Teacher’s role
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Teaching method
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Activity 1
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Aim of the activity asking about famous brands and giving some information about key words of the lesson
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Warm-up activity
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Teacher -centered
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Auditory
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Learner-Instructor
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Nurturing healthy curiosity in learners
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Direct (Question and answer)
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Activity 2
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Aim of the activity is broad explanation of the theme
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Pre- activity
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Teacher -centered
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Visual and auditory
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Learner-Instructor
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Organizer
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Direct (Brainstorming)
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Activity 3
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Aim of the activity is motivating the students to speak
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While activity
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Learner-centered
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Auditory
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Learner-Instructor
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Controller
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Direct (Chain drill)
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Activity 4
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Aim of the activity is to learn correct pronunciation of famous brands
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While activity
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Learner-centered
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Auditory
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Learner-Instructor
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Controller
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Integrated
(Drill and practice)
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Activity 5
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Aim of the activity is to revise new vocabulary
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While activity
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Learner-centered
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Logical
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Learner-content
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Controller
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Indirect
(Game based learning)
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Activity 6
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Aim of the activity is to direct the students think logically and use broad of vocabulary and to speak about their ideas
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Post activity
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Learner-centered
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Intrapersonal
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Learner-learner
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Inspiring students to speak
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Indirect
(Reflective discussion)
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(if you have more activity you can add a line)
Theme:
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“Working on lexics. Discussing .”
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Teaching Technology Model of the Practical Lesson
Amount of students- 26
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Time: 90 min.
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Plan of the lesson:
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Presentation of lesson plans.
Checking homework.
Introduction of the new material: «Branding and brand names».
Fixation of lesson.
Summarizing of lesson and explaining the content of homework.
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Aim: Expressing Opinions, Likes and Dislikes, developing vocabulary through brainstorming and dictionary work, developing speaking skills through making a short oral presentation.
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Pedagogical objectives:
To teach transmit basic information using different key, words and phrases;
Forming communication skills, debate, public speaking.
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Results. Student must:
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Teaching methods and activity
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Brainstorm, cluster, presentation, training collectively.
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Teaching materials and aids
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Projector, cards, А4 sheets.
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Form of organization of educational activity
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Individual, team work and group work.
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Learning area
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Auditorium designed with teaching technological bases.
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Feedback and monitoring.
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Discussion, answer the questions discussion, presentation.
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Typical Technological Plan of Practical Lesson
Stages of the work, time
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Content of the activities
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Teacher
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Students
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The 1- stage. Proactivity Warm up (15 min.)
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1.1. Introduces the plan of lesson, said the theme, purpose and planned results; (Appendix 1)
1.2. Checks the home task of the previous lesson;
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1.1. Listen, write-down.
1.2. Show and present home task.
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The 2-stage.
While activity (65 min.)
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2.1. Explain the key categories and concepts of the new theme. (Appendix 1) Ask answer the questions discussion according to the theme. Work with cluster.(Appendix 2)
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2.1. Listen, answer the question, memorize.
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2.2. Use the presentation. (Appendix 3) continues answer the questions discussion. (Appendix 4)
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2.2. Listen, answer the questions, analyze, write-down, read.
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2.3. Offer the group work with cards, gives expert sheets of tasks (Appendix 5) , (Appendix 6).
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2.3. Listen, make and write the sentences.
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2.4. Offers work in pairs to present their product (the presentation), puts forward criteria (Appendix 7).
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Listen, get acquainted and perform a task, discuss the decision.
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2.5. Announces the start of the presentation.
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Introduce the presentation with results of work and answer the questions.
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2.6. Assesses how well understood theme, conducts group work and answer the question discussion (Appendix 8)
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2.4. Make and write sentence.
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The 3-stage. Post activity (10 min.)
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3.1. Fixation of lesson.
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3.1. Listen, ask questions.
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3.2. Analyze the achievement of the lesson's
objectives.
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3.2. Assess themselves.
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3.3. Gives the task for homework:
Task 1. To learn new words.
Task 2. Retelling the text.
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3.3. Write.
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(Appendix 1)
The name is the most important element of a successful brand. Packaging changes, advertising changes, products even change but brand names never change.
Where do great brand names come from? All different sources, they may come from family names or perhaps the inventor’s favorite color or animal or sometimes the names are just completely made up. For example, McDonald’s is a family name, Adidas was created from the inventors name Adi Dassler, Volvo means “to roll” in Latin and KODAK was completely made up by the inventor George Eastman because he thought it was unusual and different.
(Appendix 2)
(Appendix 3)
(Appendix 4)
1. Why are brand names important?
2. Name three different sources of brand names.
3. Do you think brands are important? Why?
4. Do you have a favorite brand? What is it and why do you like it?
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(Appendix 5)
Rank your favorite brands from 1-10 (1 = like the most, 10 =like the least)
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(Appendix 6)
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(Appendix 7)
TASK
In pairs invent a new product and give it a name.
Think about the following points:
• What is special or unusual about your product?
• Why would people want to use or buy it?
• How does the name relate to the product?
Once you have chosen the name for your product prepare a short oral
presentation to give to the rest of the class. In your presentation you should
describe your product and explain how and why you chose its name. Both of
you should speak in the presentation.
Here are some useful phrases that may help you with your presentation:
• We would like to introduce our new invention…
• We chose the name… because…
• You can use it to…
If you can’t think of any ideas for a new product use one of these ideas.
1. A thick slimy green jelly soda drink
2. A flying schoolbag that you can control by remote control
3. An alarm clock that switches off when you shout at it
4. A television computer
5. A digital watch with a built in mobile phone and minicomputer…
6. A new digital homework personal organizer
7. A new high speed flying carpet
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(Appendix 8)
Let’s see, how much brands you have remember. Find brands in the classroom?
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