Girl Code: Unlocking the Secrets to Success, Sanity, and Happiness for the Female Entrepreneur


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Girl Code by Cara Alwill Leyba (1)

Tell us a bit about yourself.
I’m just a proud millennial girl who loves everything about the millennial
rich girl movement. I grew up in Brooklyn, New York to a gay father who
taught me I could be anything I wanted. He did have some restrictions, but I
made my own rules. [laughs]
What inspired you to start the Boss Babe movement?
What inspired me was how lonely I felt in my journey as an entrepreneur. I
felt like I didn’t fit in to what a successful woman looked like or dressed
like because I’m young and can be a bit glamorous. I wanted to make room
in the business world for women who wanted to as girly, creative or
different as they wanted to be.
What is the Boss Babe mission statement?
Our goal is to support, empower and education, ambitious millennial
women on how to live the good life by building thriving businesses.


You’re an “under thirty” business owner. What challenges did you face
as a millennial entrepreneur?
Being that my parents are both college-educated and work nine-to-five jobs,
it was difficult to “come out” as an entrepreneur to them. I say, “come out”
because for a long time I felt like I had to hide it. My dad saw my ambitious
goals as too risky and immature so it took me a long time to come to peace
that I wouldn’t have his support on the lifestyle I wanted to lead. Those
were the restrictions I was talking about.
How do you handle feelings of envy or competition?
I’m learning the best way to do business is just take the emotion out of it.
When it’s time to optimize your sales funnel or ask for feedback, you can’t
take things personal. Business is meant to provide value for the exchange of
value. If you get too emotional about it, it will harm your progress and
leave you feeling unable to manage your company.

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