Handbook inc.’s Success Super Book : a definitive Consolidation of 25 Perspectives to Guide your Future Success

3. Work out for a strong body, which holds up a strong mind.
“Successful entrepreneurship requires more than just mental 
fitness, it requires physical fitness as well. I have a daily workout 
regime that started in 2013 and has grown and evolved in step with 
our business. It started with CrossFit (high intensity interval type 
training) and has expanded from there. Clearing your mind and 
challenging yourself physically with a tough workout every day 
prepares you for the daily challenges of business. A strong body 
holds up a strong mind.”
--James Parrelly, managing partner of Paw Pods, eco-friendly pet 
caskets and urns, made from 100 percent biodegradable materials
4. Remove fear.
“I find when working with others, when we seem to reach a barrier 
to getting something done, the barrier is really about their fear of 
failure, fear of being blamed, fear of accountability, etc. This fear 
is rooted in their prior experiences with another boss, another 
colleague, or even a family member. 

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IN C . C O M
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IN C .’ S S U C C E S S S U P E R B O O K : A D E F INI T I V E C O N S O L ID AT IO N O F 2 5 P E R S P EC T I V E S TO G UID E YO U R F U T U R E S U C C E S S
‘NEVER GIVE 
UP!’ 
What I’ve learned is that if I tell them ‘I’m in this with you, and if 
this heads south I’ll accept as much or more responsibility for that 
than anybody,’ we can get beyond that fear and become extremely 
productive.”
--Stephanie Smith, microbiologist and cofounder of Cyantific Skin 
Care, which uses a natural and sustainable source of blue-green 
algae
5. Unplug without a device.
“Time away from the digital world is critical for my sanity, 
productivity and general wellness. Late night walks along the 
ocean without my phone provides a tranquil way to get exercise, 
digest the day, plan the next day and enjoy nature.”
--Troy Anderson, cofounder of Sound Oasis, maker of sound 
therapy systems and electronic sleep masks which help people 
relax and sleep