Handbook inc.’s Success Super Book : a definitive Consolidation of 25 Perspectives to Guide your Future Success

6. Clive Palmer Tried to Clone a Dinosaur
What if Jurassic Park wasn’t just a movie? Eccentric Australian 
businessman Clive Palmer wanted to make dinosaurs a reality 
through cloning, and he went so far as to discuss the idea with 
scientists. This happened in 2012, and since cloning techniques still 
haven’t advanced enough to bring back extinct species, it doesn’t 
look like Palmer’s dreams will be coming to fruition anytime 
soon. However, his love for dinosaurs abides. In 2013, he opened a 
theme park called Palmersaurus that features over 160 enormous 
dinosaur replicas.
7. Mark Benioff Staged a Protest to Steal a Competitor’s 
Spotlight
Mark Benioff, one of the founders of Salesforce, is notorious for 
coming up with over-the-top (and sometimes inflammatory) 
marketing gimmicks. Most famously, he once orchestrated a fake 
protest at a Siebel Systems conference, complete with picket signs, 
chanting, and even a fake TV crew. This drummed up a lot of 
attention for Salesforce at his rival’s expense. On another occasion, 
Benioff arranged to rent an airport’s entire taxi fleet right before 
another Siebel event was held nearby. He then had his employees 
pitch Salesforce on the way to the event, much to Siebel’s 
displeasure.

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IN C . C O M
9 6
IN C .’ S S U C C E S S S U P E R B O O K : A D E F INI T I V E C O N S O L ID AT IO N O F 2 5 P E R S P EC T I V E S TO G UID E YO U R F U T U R E S U C C E S S
THE SPERM 
BANK WAS 
CLOSED IN 
1999, TWO 
YEARS AFTER 
GRAHAM’S 
DEATH.
8. Robert Klark Graham Tried to Create a Genius Sperm Bank
Robert K. Graham was an entrepreneur who invented shatter-
proof lenses for eyeglasses. Today, though, he’s probably better 
remembered for the controversial sperm bank he started. 
Called the Repository for Germinal Choice, this sperm bank 
only accepted donations from people who were considered 
extraordinary in some way. Some were Nobel prize winners, some 
were geniuses, and some were gifted athletes. Graham’s reason for 
starting the sperm bank? He wanted to create a better human gene 
pool - a mission that did not go over well with many people, who 
compared his ideas to Nazi eugenics programs. The sperm bank 
was closed in 1999, two years after Graham’s death. It claimed to 
have produced 229 children during its 19 years of operation.