План бизнес-проекта

4. Sales and marketing

• 4. Sales and marketing
• Given the specifics of this business, it is necessary to start looking for customers long before the product Matures.
• The main source of attracting customers is offline channels. These include calls and meetings with potential clients, advertising in city magazines and Newspapers, and participation in agricultural exhibitions.
• You can also run online ads on professional resources that will only affect the target audience. These include websites of agricultural producers ' communities, various associations, and others.
• Contextual advertising will not be as effective. In social networks, you can find information about decision makers in client companies.
• 5. The production plan
• To start a business for growing agricultural crops, you will need:
• Registration of a legal entity-individual entrepreneur
• Select a land plot
• Win bids and sign a lease agreement for a land plot
• Build a hangar
• To buy equipment
• Select staff
• Make the first wheat sowing
• Start advertising and attracting customers

Initially, you must register a legal entity-IE (OKVED-01.11 "Cultivation of cereals, technical and other agricultural crops not included in other groupings"). After registration, you must open a Bank account.

The next step is to search for a land plot and conclude a lease agreement. You can get a plot through an auction, as well as from a private owner.

Then you need to build a hangar on the site. The construction period of a pre-constructed building will be 2 weeks. After construction, you need to order production equipment.

Based on the results of these stages, it is necessary to select highly qualified personnel and start preparing for the first sowing of wheat in winter.

After seeding, start your advertising campaign and actively search for customers.