Baby face qualitative Evaluation


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ParentsAsTeachers BabyFACE QualEvaluationReport 1-15

 
Baby FACE 
Wilder Research, January 2015 
 
Qualitative Evaluation 
32 
Challenges 
Low attendance 
Over 30 staff members (parent educators and supervisors alike) at 17 sites mentioned attendance 
being a challenge in implementing Family Circles, either initially or on an ongoing basis. 
Transportation and distance were primary reasons (as detailed above), but scheduling around 
families’ busy schedules was also difficult. In cases where families were juggling work and 
school schedules, it was difficult to get families to attend an evening event, even if a meal was 
provided, and still be home at a reasonable hour to bathe and put their kids to bed. Parent 
educators experimented by scheduling Family Circles at different times. To overcome 
transportation issues, some parent educators were able to use school vehicles to transport 
families since they were not allowed to transport families in program-funded vehicles.
We had tried initially to change the meeting times to see if that would help attendance. But we 
wanted it to be as predictable as possible. 
A lot of families do not have transportation to come to the Family Circle. That [parent educators] 
cannot transport their families.
Most of them want to participate, but they don’t have any type of transportation to come to the 
school. We have talked about whether we could do the Family Circle closer to home. But people 
live distances apart, and then there is the condition of the roads and the availability of 
transportation. The biggest challenge is in trying to get the parents to come together. I see that the 
parents who come are within a radius of two or three miles. So there is the challenge of getting this 
to the parents that can most benefit from it.
We have tried to do meetings in the mornings, in the daytime. We can’t really fit the needs of all our 
parents, because everyone has a different working schedule. 
Parents in the focus groups who had not attended Family Circles noted similar reasons – busy 
schedules or transportation challenges.

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