Introduction to event

5.6 CONFERENCES
Conferences and Seminars are an educational event that can be used to quickly 
upgrade the employees‘ knowledge base or showcase the company‘s expertise on a 
specific topic. These events should be an interactive and dynamic event that allows 
audience members to interact with the speaker to discuss opinions and results. The 
key thing to remember about planning such events is to keep in mind the target . So 
if the clients are looking to boost their employees‘ knowledge base to increase 
productivity or educate clients about a new product an event manager will need a 
location that works for the purpose 
5.6.1 Conference Types
Conference types include:
 Strategic Development/Corporate Retreat, to generate ideas for future 
success.

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Event Management HM-402 
Uttarakhand Open University 
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 Training and Development Workshop, to upskill and educate your 
group.
 Sales/Product Summit, to communicate new product information to 
the team. Association Meeting, to review past performance and 
determine future direction.
 Celebratory Event, to reward the group for their achievements 
Seminars, conferences, and workshops are designed to give audiences information 
and training on techniques, products, and more. They can be a few hours to a whole 
day, and usually incorporate presenters who share information.
Conferences can be held at many types of venues, including specialist conference 
centres, resorts, hotels, and motels. The structure of the event help to determine the 
preferred type of venue, and factors such as the types of function rooms required, 
venue capacity, the amount of guest free-time, should play a role in the decision 
5.6.2 Planning Areas
An event manager needs to plan as per the specified aspects:

Preferred event dates, and any alternate event dates

Guest details

the expected duration of the event Projected number of attendees Expected 
package inclusions (catering, accommodation, room hire, etc.) 

Budget Number of accommodation rooms required (including whether 
you‘re after single rooms or shared accommodation)

Contact details of the prominent members