The Psychology of Selling: Increase Your Sales Faster and Easier Than You Ever Thought Possible pdfdrive com


Back Your Goal with Persistence and


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The Psychology of Selling Increase Your Sales Faster and Easier Than You Ever Thought Possible ( PDFDrive )

3. Back Your Goal with Persistence and


3. Back Your Goal with Persistence and
Determination
Once you begin, refuse to even consider the possibility of failure. Back your
goal with perseverance and indomitable willpower. Decide to throw your whole
heart and soul into your success and into achieving that goal.
Don’t hold anything back. Make a complete commitment. Resolve that
nothing will stop you or discourage you.
You can tell where you are going to be in one, two, or three years by how well
you respond to the inevitable adversities, objections, and disappointments that
you experience each day. Your level of persistence in the face of setbacks is
your measure of your belief in yourself.
The Greek philosopher Epictetus once said, “Circumstances do not make the
man; they simply reveal him to himself.”
Adversity shows you what you are made of. As my friend Charlie Jones says,
“It’s not how far you fall, but how high you bounce, that counts.”
You can always tell how successful you are going to be by how quickly you
bounce back. Your degree of resilience is the mark and measure of your
character. Your ability to take the hard work and rough shocks of selling, and to
keep on keeping on, is the ultimate determinant of your success.
4. Commit to Lifelong Learning
Your mind is your most precious asset, and the quality of your thinking
determines the quality of your life. Commit yourself to lifelong learning. I
cannot emphasize this too often.
Not long ago, a college student sent out a thirty-nine-point questionnaire to all
the presidents of Fortune 500 companies. Eighty-three of those presidents
completed the questionnaire and sent it back. This is an extraordinary number of
responses from such a busy group of people.
The student went through the questionnaires to find out what these business
leaders considered to be the reasons for their success. Perhaps the most common
piece of advice from these top people, repeated over and over again, was, “Never


piece of advice from these top people, repeated over and over again, was, “Never
stop learning and getting better.” This applies to you as well.

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