Introduction to event

parties to meet fans in person. 
 Celebrities will even invite their favourite fans to VIP parties to interact with 
them on a certain level. 
 However many celebrities are very cautious when it comes to allowing fans 
to get up close and personal because some fans become obsessed with the 
celebrity. Here is how celebrities take precautions when interacting with 
their fans: 
 The celebrity will have security guards to protect them while out and about to 
deal with hostile and crazy fans. 
 The celebrity will have a publicist who is the go to person if a fan wants to 
contact them personally. 
 The celebrity will ensure not to put too much personal information on their 
social media pages to make sure fans do not have access to such information. 
 The celebrity will have staff who will check and monitor their social media 
activities to ensure there is no hacking of their social media accounts. 
2.12.2 Event Entertainment
In order for an event to be memorable, it requires special entertainment. Usually the 
entertainment matches the theme. Festivals are known for providing continuous 

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Event Management HM-402 
Uttarakhand Open University 
34 
entertainment, which cover the entire kaleidoscope. Event entertainment may 
include:

Amusement Rides 

Pony Rides

Vocalists

Dancers

Parades

Crafts Fair

Food Fair

Street Dances

Magicians 
CHECK YOUR PROGRESS II
 
Q 1 Highlights the role of any two promotional tools in marketing of event 
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Q2 Discuss with examples the role of celebrities in event management
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