— Self-fulfilling p r o p h e c y . A number of your friends try to start
their o w n online businesses, but they all fail and eventually give up.
From their example, your mind learns that starting an online business
is difficult and will most likely lead to failure. A year later y o u decide to
launch your o w n W e b - b a s e d enterprise. You subconsciously sabotage
yourself by making avoidable mistakes, and eventually y o u give up,
just as your friends did.
These problematic patterns all share a c o m m o n element: their
predictions are overly pessimistic. S u c h patterns can magnify fear,
lower self-esteem, and induce negative emotions like worry and stress.
In the worst cases, overly pessimistic predictions can cause depres-
sion, helplessness, and even suicide. On the other h a n d , being too
optimistic is just as problematic a n d can lead to overconfidence, u n -
reasonable risk taking, a n d manic behavior.
The best predictions are the most accurate ones, but w h e r e self-
reinforcement is concerned, it's better to strengthen high self-esteem,
positive emotions, and a reasonable degree of initiative, as opposed
to low self-esteem, negative emotions, and undue timidity. These pre-
dictions aren't just passive observations—they're active causes unto
themselves.
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