Introduction to event

 
Event Management HM-402 
Uttarakhand Open University 
17 
1.13 GLOSSARY 
Concert: A public performance of music (singer(s) and/or instrumentalist(s)) with 
entertainment purposes. Concerts could have various forms: indoor or outdoor, paid 
or free, for-profit or fundraising/cause events. 
 
Cultural Event: An event related to and honoring culture in its various forms and 
aspects and considered as valuable, enriching and enlightening for the society. 
 
Fair: A public,live event gathering people for a variety of entertainment or 
commercial activities. It could last from one afternoon to several weeks. 
 
Incentive Travel / Incentive: A form of group travel, paid by companies to reward 
their top performers or customers by sending them on unforgettable trips of a few 
days‘ duration. Incentive events are always ‗live‘/in-person events. 
 
Live Event: ‗Live‘ events or in-person events are events whose attendees are 
physically present at a certain (physical) location as opposed to online or virtual 
events. 
 
Goal: A specific intended result of a strategy; often used interchangeably with 
Objective. 
 
Organization: The command, control and feedback relationships among a group of 
people and information systems. Examples: a private company, a government 
agency. 
 
Stakeholder: An individual or group with an interest in the success of an 
organization in delivering intended results and maintaining the viability of the 
organization's products and services. Stakeholders influence programs, products, and 
services 
1.15
BIBLIOGRAPHY 
• G.Berridge, Events Design and Experience ( Elsevier Ltd. Great Britain 
2007,5) 
• Getz, D., 2005. Event Management and Event Tourism. 2nd edition. 
Cognizant Commun Hall, C.M., 1992. Hallmark tourist events: Impacts, 
management and planning. Belhaven: London ications Corporation: New 
York 
• J.Tum , P.Norton , J. NevanWright, Management of Event Operations
(Elsevier Ltd., Great Britain, 2005,11) 
• J. Goldblatt, Special Events ( Third Edition, John Wiley & Sons, Inc., New 
York, 2002,6) 
• G.Bowdin, J. Allen, W. O‟Toole, R. Harris, I. McDonnell, Events 
Management (Elsevier Ltd, Great Britain, 2006 

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