5. Stronghold in the Asian Markets
Samsung retains a stronghold in the Asian markets, particularly India and China. Both emerging economies India’s and China’s markets are growing substantially which is why Samsung has taken advantage of the opportunity and get incentivize in these countries accordingly.
6. Samsung overtakes Intel as biggest chip seller
In 2021, Samsung was hailed as the largest chip seller with a global market share of 12.3% in semiconductors by revenue, getting ahead of Intel (market share 12.2%) thanks to Samsung’s strong growth.
According to Gartner reports, the South Korean tech giant’s revenue grew 28% year over year to $73 billion in 2021. Due to the outbreak, the demand for chip used in personal computers, servers, and other electronic devices increased exponentially.
7. Diversified Portfolio
Samsung has a very diversified portfolio, and it operates four divisions:
Consumer Electronics – represents about 20% of total revenue. The division sells home electric appliances such as TV, washing machines, air conditioner, monitors, and refrigerators.
Information technology & Mobile communications – represents about 39% of total revenue. The division has products such as smartphones, network systems, and computers.
Device Solutions – is the largest division of Samsung and accounts for about 45% of total revenue. It consists of two sub-divisions: Semiconductor (75% of divisional revenue) and Display Products (25% of divisional revenue). Products sold in this division include DRAM, NAND flash, mobile AP, mobile OLED panels, LCD panels, and semiconductor-related products.
Harman – was acquired by Samsung in 2017 and represents 4% of total revenue. Harman manufactures and sells digital cockpit, telematics, and speakers.
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