aggregated category sums so the information is presented as
clearly as possible. One of the few constants is that it will
always show the company name, the type of statement, and the
period being reported.
In this example, perhaps a small set design company, the
Sales Revenue, the top line, is the money received from cus-
tomers for the product. There are direct manufacturing costs
involved and company records expenses for the raw material,
the labor of the people who build the sets, and the overhead
associated with manufacture. This overhead might be the shop
where construction takes place as well as utility, insurance, and
other costs associated with the defined work. Subtract these
costs from Revenue to yield the Gross Margin.
Since this income statement calculates a Cost of Sales,
General Widget (GW) provides a product. If GW were a service
company, these costs would not appear. There are
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