Benefits Disadvantages Is dropshipping for you?


Don’t overlook this feature. It’s one of my favorites for comparing


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Don’t overlook this feature. It’s one of my favorites for comparing 
competitors and seeing how my site is doing. All in all, OSE is 
a stellar resource, and it’ll quickly become a part of your daily 
business routine.


4. Choosing the Right Products
112
PageRank Checkers
PageRank (PR) is an algorithm Google uses to rank pages on the search engine 
results pages (or SERPs). While PR is one of many ranking signals, it provides a 
good indicator of ranking power. It’s similar to DA, except PR is the metric Google 
uses. Some SEOs argue this is more important because it comes directly from 
Google.
PR is scored on a 1 to 10 scale, with 10 being the highest, 
signifying an extremely high-ranking site. Most sites have a PR
of 1-4, and it can take a while to get a new site into the higher
end of the scale.
PR can be a mysterious metric because Google no longer makes the scores 
available to the public. However, it’s still an important piece of the ranking puzzle 
because Google uses the metric and will continue to do so and has no plans of 
changing that.
You can use sites like 
CheckPageRank.net
to see how your site fares. These third 
party sites won’t necessarily be 100% accurate, so I suggest using PR scores in 
tandem with Moz metrics to get a holistic view of how sites rank. Like DA, PR isn’t a 
conclusive score. It’s another helpful benchmark to have around.


4. Choosing the Right Products
113
Wrapping it up: 3 steps for selecting 
dropshipping products
I’ve gone over a ton of material in this chapter, and it can feel intimidating to have 
so much to tackle.
To make it easy, I’ve condensed everything into a 3-step process that will help you 
find the best dropshipping products for your store. You’ll want to reference the 
detailed instructions above, of course. Over time, as you repeat this process, it will 
become second nature.

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